Friday, March 26, 2010

LifeBridge Health Receives Three Alfred Knight Awards

LifeBridge Health was honored by the Maryland Society for Health Care Strategy and Market Development this afternoon, taking home a total of three Alfred Knight Awards.

Certificates of Merit were given for LifeBridge Health "Wash Your Hands" campaign (Integrated Marketing Campaign); Northwest Hospital's Herman & Walter Samuelson Breast Care Center Brochure (Service Line Brochure); and the "No Soap" Harris Poll, a component of the hand washing campaign (Media Placement).

The Alfred Knight Awards, named in honor of for MSHMD president Alfred J. Knight, Jr., are given each year in recognition of outstanding work by Maryland/D.C. hospitals and health care marketing departments. Awards honor initiatives that have had a measurable impact on the organizations and people they serve.

No comments: